政务与商务写作期末答案优秀17篇

小学生期末考试的作文写作指导

一、考试范围：

记叙文（写人、写事）、状物文（景物、动物、植物、物品）、古诗改写、编写童话、看图写作（所给词语编故事）、应用文（写封信、建议书。）

考试和竞赛的区别：

考试文章和竞赛文章是不同的！它一般可以遵循一定的写作章法。而竞赛作文往往随意性很强，表现手法多样。

二、记住写作思路：

1、记叙文

第一段：抒情式开头（优美词汇+排比修辞）、开门见山开头（直奔主题），注意词汇的运用要准确，把文章题目带进来，免得跑题。

第二段：写人的作文（抓住人物肖像描写“年龄、身材、穿戴、长相、举止、习惯，也要注意运用优美词汇。过渡。）写事的文章（通过环境描写过渡，注意词汇和修辞运用。）

第三段：不管是写人、写事都要有一个具体的事情（注意一连串的动作描写，配合六大细节描写，使文章内容充实。）

第四段：抒情结尾+卒章显志结尾（把题目扣进去免得跑题）

2、状物文

第一段：抒情开头。（写小动物和植物，词汇+修辞）

第二段：描写动物、植物的外形特征（整体、局部、典型特征。参照《翠鸟》。）

第三段：动物的生活习性或与你之间的趣事。（一连串动词表现出来。）

第四段：抒情结尾+卒章显志结尾。（把题目扣进去。）

3、景物作文

第一段：抒情开头。（注意词汇和修辞的运用。）

第二段：静态描写。（观察有次序、一景一物一词一修辞，还可以加入五 觉描写。要是遇到具体的物，就要抓住特征来写。）

第三段：动态描写。（一连串的动作描写，写出活动的场面。要有开始、发展、结局。）

第四段：抒情结尾+卒章显志结尾。

4、古诗改写

忌讳：将古诗的翻

译，随意加入几句话就完成！

第一段：开门见山（交代时间、地点、人物、事件。）或环境式开头（抓住诗里相关景物，一景一物一词一修辞进行渲染）。

第二段：根据诗的意境、内容，抓住人物的肖像描写和不同的状物描写进行写人记事。

第三段：卒章显志结尾。

5、编写童话（给几个词语编故事）

注意：一定要将童话里的“人物”拟人化，要设置一定的故事情节，能表达一种感情或说明一个道理。

第一段：通常是环境描写（抓住相关事物进行联想，一景一物一词一修辞，渲染气氛，引出下文。）

第二段：编出一个有趣的故事，抓住童话里“人物”肖像描写和动作描写，将过程叙述完整。可分几层，每层都是一个新的自然段。

第三段：抒情或蕴含哲理结尾。

6、看图作文

首先：要弄清图画所给的内容，看清它要表达的是什么中心思想。

其次：将图画归类为写人记事的文章还是写景状物的文章。

最后： 写作方法可以同上。

切忌主客不分或模糊。

例子: Deciding to rescind the earlier estimate, our report was updated to include $40,000 for new equipment.应改为 Deciding to rescind our earlier estimate, we have updated our report to include $40,000 for new equipment. (We决定呀, 不是report.)

句子不要零碎。

例子: He decided not to audit the last ten contracts. Because of our previous objections about compliance. 两个句子应该连在一起：He decided not to audit the last ten contracts because of our previous objections about compliance.

结构对称，令人容易理解。

例子: The owner questioned the occupants lease intentions and the fact that the contract had been altered with ink markings. 应改为: The owner questioned the occupants lease intentions and ink alterations of the contract.

单复数不要搞乱，不然会好刺眼，看着不舒服。

例如: An authorized person must show that they have security clearance. 应改为 Authorized persons must show that they have security clearance.

动词和主语要呼应。

想想这两个句子的分别: 1. This is one of the public-relations functions that is under-budgeted. 2. This is one of the public-relations functions, which are under-budgeted.

时态和语气不要转换太多。

看商务英语已经是苦事，不要浪费人家的精力啊。

标点要准确。

例如: He did not make repairs, however, he continued to monitor the equipment. 应改为: He did not make repairs; however, he continued to monitor the equipment.

选词正确。

像 affect和effect，operative和operational等 等就要弄清楚才好用啦。

拼字正确。

有电脑拼字检查功能后，就更加不能偷懒。

大小写要注意。

除非 必要不要整个词都大写，除非要骂人。例如: MUST change to OS immediately. 外国人就觉得不礼貌和喝令人一样。要强调的话，用底线，斜字，粗体就可以了。

1.A great poem is a fountain forever overflowing with the waters of wisdom and delight.(P.

B. Shelley ， British poet )伟大的诗篇即是永远喷出智慧和欢欣之水的喷泉。(英国诗人 雪莱。 P.B)

2.Art is a lie that tells the truth 。( Picasso ， Spanish painter )美术是揭示真理的谎言。 (西班牙画家 毕加索)

3.Humor has been well defined as thinking in fun while feeling in earnest. (Mark Twain ， American novelist )幽默被人正确地解释为“以诚挚表达感受，寓深思于嬉笑”。(美国小说家 马克·吐温)

4.The decline of literature indicates the decline of a nation; the two keep in their downward tendency.( Johan Wolfgang von Goethe ， German poet)文学的衰落表明一个民族的衰落。这两者走下坡路的时间是齐头并进的。(德国诗人歌德 。 J 。 W 。)

5.When one loves one‘s art no service seems too hard 。(O. Henry， American novelist)一旦热爱艺术，什么奉献也不难。 (美国小说家 欧·亨利)

Education 教育篇

6.And gladly would learn ， and gladly teach 。( Chaucer ， British poet)勤于学习的人才能乐意施教。(英国诗人， 乔叟)

7.Better be unborn than untaught ， for ignorance is the root of misfortune.(Plato ， Ancient Greek philosopher)与其不受教育，不如不生，因为无知是不幸的根源。(古希腊哲学家柏拉图)

Friendship 友谊篇

8. Some friends come and go like a season. Others are arranged in our lives for good reason.(Sharita Gadison)一些朋友随季节离去，而另外一些则伴我们度过美好的季节。

9.A true friend is someone you can disagree with and still remain friends. For if not， they weren‘t true friends in the first place.(Sandy Ratliff)真朋友是可以与你有不同见解的，如果不是，首先就不是真朋友。

10.True friendship is felt， not said.(Mariecris Madayag)朋友是说不出的感觉。

11.Friends are like stars，you don‘t always see them， but you know they‘re always there.(Hulali Luta)朋友是感觉不到的存在。

12.Memories last forever， never do they die. Friends stay together， never say goodbye.(Melina Campos)记忆永不死，朋友永不说再见。

Health 健康篇

13.light heart lives long.( William Shakespeare ， British dramatist)豁达者长寿(英国剧作家莎士比亚。 W.)

14.Early to bed and early to rise ， makes a man healthy ， wealthy and wise.(Benjamin Franklin ， American president )早睡早起会使人健康、富有和聪明。 (美国总统 富兰克林。B.)

15.The first wealth is health 。( Ralph Waldo Emerson ， American thinker)健康是人生第一财富。 (美国思想家爱默生。 R. W.)

书面表达历来是英语教学中一个难点，要想在限定的时间内写出一篇质量上乘的文章，非一日之功。纵观几年来的高考书面表达，我们可以看出，高考英语写作越来越重视情景的设置，要求考生总结自己的感受和见解，给出自己的观点。书面表达又是全面衡量学生英语综合水平的一种测试形式，因此，我们不得不重视。

第一步，写作的内容，要求做到两点— 内容完整、相关。这两点只要考生不粗心，基本都能做到。比如陕西考区的题目，要求写暑假的安排，是一篇正反观点类的议论文。必须注意题目的要求，第一要提出讨论话题，Recently there has been a heated discussion about what the students should do during the summer vacation.(这是一个经典的模版开篇句型)。第二要写出一方面的观点，然后是另一方面的观点，最后提出自己的看法，根据要求缺一不可，否则就会被扣掉相应的分数，这就是完整。再比如，2005年广东考区的成语寓言故事，不仅要描写整个守株待兔的过程，还应该根据要求点名寓意，否则也是不完整，这点只要在课堂上强调，学生是很容易做到的。所谓相关，也就是不要过多出现文中没有的信息，不能过分发挥，一般学生犯此类错误的较少。

第二步，写作中的语法。在阅卷中，一般三个小的语法错误会被扣掉一分，一个大的语法错误(关于谓语的错误)会被扣掉一分。所以，学生应该尽量避免犯语法错误。我在课堂中会强调，对于语法基础薄弱的同学，除了加强自己的语法功底外，就是去背诵我给出的50个最高频用到的句法结构。这些结构不仅正确，而且一定是高考中的有效得分点，即使语法偏弱，记住这些句子然后在考试中使用也能避免学生自己造句中的语法错误，一举两得。比如，倒装句在考试中就很少有同学主动启用，但是一旦正确启用就会收到意想不到的效果，所以我会给出四组倒装句，然后让学生加强运用和练习。这些句子包括：

1、Only when we realize the importance of environmental protection, can we solve the problem of pollution.

2、So precious is time that we can’t afford to waste it.

3、Diligent as he was, he failed in passing the exam.

4、By no means should teenagers get into the habit of smocking.

第三步，连接词的运用，使文章连贯、流畅。我把这些词分为8类，叫做“畅词”，往往学生由于中西方语言的差异，会忽视这一点，所以在授课中会通过大量的练习巩固和加强学生的印象。而且不仅要写，还写出高水平的畅词，因为高考是选拔性考试，要做到“人无我有,人有我优”。比如，“首先”这个表示次序的畅词，一般同学一定想到的是firstly 或者first of all。可是我建议学生启用to begin with, 或者initially (这个是建议水平较好的启用)。“然而”，绝大部分启用but, however，我建议学生采用on the contrary 或者oppositely。

第四步，也是整个课程的核心部分，要强化“复杂、高级”两个概念。为什么是核心呢?因为学生在这一部分没有正确的认识，在平时的学习中老师也没有有意识灌输和训练总结。大部分学生以为只要写出来、写正确就可以拿到高分，其实80-120个单词包括大概10个句子，如果全部是简单的词汇和句型没有办法达到最高档作文的要求。因此，我们强调高级的词汇和高级复杂的句型，不是说全部必须高级，而是必须出现一些才能符合高考作文大纲的要求。在这一步中，我总结的“高分词汇选择原则”、“简单句到复杂句的瞬间转换”、“高分句子写作策略”以及“钻石得分50句”，通过这些理论和实践结合的讲解，学生会感觉成绩的快速提升，效果明显。

使用第一人称而不用无人称句子

Wrong: "The operational goals of this organization include an increase in morale as well as overall job satisfaction."

错误示例：这个组织的运作目标包括鼓舞士气和提高工作满意度。

Right: "I want to enjoy working here. Ill bet you do, too."

正确示例：我想要享受在这儿工作。我相信你也是。

使用生动的语言而不是陈词滥调

Wrong: "This action item calls for out-of-the-box thinking."

错误示例：这项任务要求大胆开阔的想法。

Right: "If youve got an idea that youre afraid might be half-baked, lets consider it anyway."

正确示例：如果你有一个想法，那你担心会中途流产，没关系先考虑再说。

不要重复自己说的话

Wrong: "This training program teaches you to learn the best tricks, tips, techniques and skills for every stage of the market process."

错误示例：这个培训项目能教会你营销过程中最好的手段、方法、技巧和技能。

Right: "This program teaches the best marketing tricks."

正确示例：这个项目能教会你最好的营销手段。

用名词和动词而不是形容词和副词

Wrong: "We have an exciting, brand new product that will easily and quickly solve your most difficult sales process problems."

错误示例：我们推出了一款令人振奋的、全新的产品，它能够轻易解决我们面临的最难的销售问题。

Right: " This product will help you turn prospects into customers in less time."

正确示例：这款产品能够帮助你在较短时间内开拓新用户。

展示证据而不是观点

Wrong: "We have the best service, the most reliable product and the friendliest salespeople."

错误示例：我们有最好的服务，最值得信赖的产品和最友善的销售人员。

Right: "We won the XYZ best service award. Twice."

正确示例：我们赢得了XYZ最佳服务奖两次。

记叙文是记人叙事的文章，它主要是用于说明事件的时间、背景、起因、过程及结果，即我们通常所说的五个" W "( what, who, when, where, why )和一个" H "( how )。记叙文的重点在于"述说"和"描写"，因此一篇好的记叙文要叙述条理清楚，描写生动形象。下面就谈谈英语记叙文的特点和写好记叙文的基本要领。

一、记叙文的特点

1. 叙述的人称

英语的记叙文一般是以第一或第三人称的角度来叙述的。用第一称表示的是由叙述者亲眼所见、亲耳所闻的经历。它的优点在于能把故事的情节通过"我"来传达给读者，使人读后感到真实可信，如身临其境。如：

The other day, I was driving along the street. Suddenly, a car lost its control and ran directly towards me fast. I was so frightened that I quickly turned to the left side. But it was too late. The car hit my bike and I fell off it.

用第三人称叙述，优点在于叙述者不受"我"活动范围以内的人和事物的限制，而是通过作者与读者之外的第三者，直接把故事中的情节展现在读者面前，文章的客观性很强。如：

Little Tom was going to school with an umbrella, for it was raining hard. On the way, he saw an old woman walking in the rain with nothing to cover. Tom went up to the old woman and wanted to share the umbrella with her, but he was too short. What could he do? Then he had a good idea.

2. 动词的时态

在记叙文中，记和叙都离不开动词。所以动词出现率最高，且富于变化。记叙文中用得最多的是动词的过去的，这是英语记叙文区别于汉语记叙文的关键之处。英语写作的优美之处就在于这些动词时态的变化，正是这一点才使得所记、所叙有鲜活的动态感、鲜明的层次感和立体感。

3. 叙述的顺序

记叙一件事要有一定的顺序。无论是顺叙、倒叙、插叙还是补叙，都要让读者能弄清事情的来龙去脉。顺叙最容易操作，较容易给读者提供有关事情的空间和时间线索。但这种方法也容易使文章显得平铺直叙，读起来平淡乏味。倒叙、插叙、补叙等叙述方法能有效地提高文章的结构效果，让所叙之事跌宕起伏，使读者在阅读时思维产生较大的跳跃，从而为文章所吸引，深入其中。但这些方法如果使用不当，则容易弄巧成拙，使文章结构散乱，头绪不清，让读者不知所云。

4. 叙述的过渡

过渡在上下文中起着承上启下、融会贯通的作用。过渡往往用在地点转移或时间、事件转换以及由概括说明到具体叙述时。如：

In my summer holidays, I did a lot of things. Apart form doing my homework, reading an English novel, watching TV and doing some housework, I went on a trip to Qingdao. It is really a beautiful city. There are many places of interest to see. But what impressed me most was the sunrise.

The next morning I got up early. I was very happy because it was a fine day. By the time I got to the beach, the clouds on the horizon were turning red. In a little while, a small part of the sun was gradually appearing. The sun was very red, not shining. It rose slowly. At last it broke through the red clouds and jumped above the sea, just like a deep-red ball. At the same time the clouds and the sea water became red and bright.

What a moving and unforgettable scene!

5. 叙述与对话

引用故事情节中主要人物的对话是记叙文提高表现力的一种好方法。适当地用直接引语代替间接的主观叙述，可以客观生动地反映人物的性格、品质和心理状态，使记叙生动、有趣，使文章内容更加充实、具体。试比较下面两段的叙述效果：

I was in the kitchen, and I was cooking something. Suddenly I heard a loud noise from the front. I thought maybe someone was knocking the door. I asked who it was but I heard no reply. After a while I saw my cat running across the parlor. I realized it was the cat. I felt released.

这本来应是一段故事性很强的文字，但经作者这么一写，就不那么吸引人了。原因是文中用的都是叙述模式，没有人物语言，把"悬念"给冲淡了。可作如下调整：

I was in the kitchen cooking something. "Crash!" a loud noise came from the front. Thinking someone was knocking at the door, I asked, "Who?" No reply. After a while, I saw my cat running across the parlor. "Its you." I said, quite released.

二、写好记叙文的基本要领

1. 头绪分明，脉络清楚

写好记叙文，首先要头绪分明，脉络清楚，明确文章要求写什么。要对所写的事件或人物进行分析，弄清事件发生、发展一直到结束的整个过程，然后再收集选取素材。这些素材都应该跟上述五个" W "和一个" H "有关。尽管不是每篇记叙文里都必须包括这些" W "和" H "，但动笔之前，围绕五个" W "和" H "进行构思是必不可少的。

2. 突出中心，详略得当

在文章的框架确定后，对支持故事的素材的选取是很关键的。选材要注意取舍，应该从表现文章主题的需要出发，分清主次，定好详略。要突出重点，详写细述那些能表现文章主题的重要情节，略写粗述那么非关键的次要情节。面面俱到反而使情节罗列化，使人不得要领。这一点是写好记叙文要解决的一个基本问题，也需要一定的技巧。如：

One night a man came to our house and told me, "There is a family with eight children. They have not eaten for days." I took some food with me and went.

When I finally came to that family, I saw the faces of those little children disfigured (破坏外貌) by hunger. There was no sorrow or sadness in their faces, just the deep pain of hunger.

I gave the rice to the mother. She divided the rice in two, and went out, carrying half the rice. When she came back, I asked her, "Where did you go?" she gave me this simple answer, "To my neighbors - they are hungry also!"

3. 用活语言，准确生动

记叙文要用具体的事件和生动的语言对人、事、物加以叙述。一篇好的记叙文的语言既要准确、生动，又要表现力强，这样才能把人、事描写得具体生动，其可读性才强。试比较下面一篇例文修改的前后效果。

原文：

One day Xiaoqiang was wandering away. He was soon lost among people and traffic. He could not find the way back home and started crying. Just then, two young students who were passing by found him standing alone in front of a shop and crying. They went up to Xiaoqiang and asked him what had happened. Xiaoqiang told them how he got lost and where he lived. The two students decided to take him home. Mother was pleased to see Xiaoqiang come back safe and sound. She invited the two students into the house and gave them some money, but they didnt take it. She served them with tea but they left.

修改后：

The other day, five-year-old Xiaoqiang left home alone and wandered happily in the street. After some time, he felt hungry so he wanted to go back home. But he found he was lost among the crowded people and heavy traffic. When he could not find the way home, he started and crying. Just then, two young students who were passing by from school found him sanding crying in front of a shop. They immediately went up to him.

"Little boy, why are you standing here crying?" they asked.

"I want Mom, I go home." said the boy, still crying.

"Dont worry, well send you home."

And they spent the next two hours looking for the boys house. With the help of a policeman, they finally found it.

When the worried mother saw her son come back safe and sound, she was so thankful and she invited the students into her house. Gratefully, she offered them some money, saying it was a way to express her thanks, but the young students firmly refused it and left without even a cup of tea.

Communicating in English effectively is essential in todays global economy.

在今日全球化的经济环境下，有效地用英语交流已经变得至关重要。

But conveying your ideas clearly is a skill that needs to be learnt. Too often people simply copy the style of their co-worker and especially their superiors as they think this "good English". You see examples in your in-box every day - emails that are difficult to understand and that you need to read over and over again to get the message.

然而如何清晰地表达你的想法却是门大学问。太多时候人们只是简单地照抄他们眼中同事，尤其是上级写出来的“漂亮英语”。你每天都能在收件箱里看到很多例子——那些难懂的需要你读好多遍才能理解的邮件。

A big mistake is to pad out your writing with unnecessary words and phrases. Remember that the purpose of your writing is to communicate your ideas clearly.

一个巨大的错误就是用一些不必要的单词和词组让你的文章变得冗长。你要牢记你写作的目的是为了更清晰地交流你的想法。

Always try to reduce the number of words in your sentences and avoid lengthy phrases that can be replaced with a shorter alternative. Here are some examples:

总是尽可能减少你句子中使用的字数，避免使用可以用更短的词代替的长词。以下是一些例子：

*Instead of "prior to" use *before*

用“before”代替“prior to”

*Instead of "subsequent" use *after*

用“after”代替“subsequent”

*Instead of "in order to" use *to*

用“to”代替“in order to”

*Instead of "in the event that" use *if*

用“if”代替“in the event that”

*Instead of "with reference to" use *about*

用“about”代替“with the reference to”

*Instead of "state of the art" use *latest*

用“latest”代替“state of the art”

*Instead of "due to the fact that" use *since*

用“since”代替“due to the fact that”

*Instead of "not later than 2pm" use *by 2pm*

用“by 2pm”代替“not later than 2pm”

*Instead of "at the present time" use *now*

用“now”代替“at the present time”

Remember about organisation as well. Use topic sentences to indicate what each paragraph is about. In addition, keep your emails short. No one likes to read an email 10 paragraphs long!

同时也要记得文章有组织性。第一句话就要开门见山地点出你每一段要讲什么。除此之外，要控制你邮件的长度。没人想读一条长达10段的邮件。

By using simple words and easily understood phrases you can improve the clarity of your message no end.

通过使用简单的单词和易懂的词组，你就能最终提高你信息的清晰度。

一、培养基础英语写作能力

转变英语学习观念，培养基础英语写作能力是提高商务英语写作能力的基础和关键。为此，必须抓好以下三个环节:

1.不断通过写作练习培养英语语法的应用能力，重视掌握有关词汇的用法，以便能运切实用有关语法和词汇去写作。这是英语写作的基础。

不仅要记住语法规则，更重要的是要通过做各种各样的写作练习，以达到在写作中能正确运用有关语法规则。要记住英语单词的汉语意思，更重要的是要通过阅读在上下文中准确掌握英语单词的用法。单词的用法(主要是实词的用法)主要包括：单词的确切意思-包括其情感意义、文体色彩等;它与有关同义词或近义词的区别;它的习惯性搭配。这样，学习者才能在写作中避免那些尽管语法上没有什么错误、用词却有明显错误的现象。

2.通过大量阅读逐渐培养英语思维，并掌握一些写好句子的技巧，以便在把句子写正确的同时，不断培养用地道的英语把句子写好的能力。

结合提高阅读能力，大量阅读各类题材的英语文章，有意识地逐渐培养英语思维，并把它用于写作。在阅读过程中要注意:不要死扣每句英语的汉语意思，而应着重获取作者所要传递的信息;对于相对简易的、与日常生活或所学专业有关的文章，应注意某些意思的英语表达方式，尤其要注意与汉语有明显不同的表达方式，注意其用词、词序、搭配等，以便将来写作时有效地模仿，使写出的句子地道化。掌握英语句子的写作技巧，恰当运用各种类型的句子。

3.了解一些英语段落、篇章的组织和写作知识。所写段落与篇章均要力求连贯(coherence)和衔接(cohesion)。篇章的用词和句式在文体上一般要保持一致(unity)。

二、商务英语文体特点

要提高商务英语写作水平，除了要有扎实的英语基本功，还要对商务英语文体特点有充分的认识，准确的区别不同体裁商务英语的风格特点，从而写出满足不同商务目的的要求的商务文件。不同的商务环境相对应的不同的商务活动也是不相同的，了解商务英语语言的共同特点、风格、语篇结构而且清楚认识在不同商务活动中商务英语写作的具体特点和要求。它包括构思、起草、修改3个阶段。

1.构思阶段

商务英语写作在此切断必须考虑三个文体：(1)写作目的-通知、请求、说服、存档;(2)写给谁-客户、上级、同事、下属;(3)字数要求;(4)形式结构-计划或建议报告、商务函件、备忘录、电子邮件。明确这些要求后，需要考虑语篇结构，采用那种陈述顺序-直接顺序、间接顺序、直接于间接混合顺序。

2.起草阶段

起草阶段，是将构思阶段在头脑中形成的想法以书面文字的形式呈现出来。商务英语写作的最终目的是为了获的读者的支持、信任和好感。而且还要注意礼貌用词，例如使用褒义词、适当的头衔、不带任何性别、种族和年龄偏见的词等。

作为专门用途英语的商务英语，因其特殊目的，希望通过最有效的沟通提供给合作者更容易理解的清楚具体的信息。其信函在词汇选择上，遵循3c原则:

(1)conciseness(精简)。在复合词与简单词之间、长词与短词之间，应选择简单词或短词;在词组与单词之间，选择单词，尽量不使用不必要的介词词组;

(2)clarity(明白)。要准确传达商务交流的内容，必须避免使用模棱两可的词语或表达方式，这样才能使信函意义明确，不被误解，表达思想才能够更突出。避免在同一信函或其他写作中使用同一词。避免使用“if”，“hope”，“but”等表示疑问的词。在日期表达上，涉及到具体某月，均使用那个月的具体名词，如“January，February，…”。避免用“instant， ultimo，approx”等不确定词语。另外避免将日期写成如“5/4/1995”类似的形式，因为对于英国习惯是4月5日，而美国习惯是5月4日。

(3)Courtesy(礼貌)。尽量使用表示肯定的词汇，少用否定词，因为否定词给人一种否定的印象，或者还有指责对方的意思肯定对方时用词多用“you”，“your”，少用“I”，“we”，“us”，“our”，此种方式即“以客户为中心的‘You—attitude’”表达形式，因为不管你的目的是提供信息、说服别人还是增进友谊，最能打动人。

3.修改阶段

商务英语写作在修改阶段，力求句子简洁明了，段落清晰完整如上文所述。

完成商务英语写作过程在商务写作中，还应注意所选词语的礼貌性，讲话要婉转客气。的第一阶段是写出高水平商务英语的前提。提高商务英语写作能力的关键是把握商务英语写作的三个基本原则-简洁、准确、完整以及商务活动应遵循的语用策略-礼貌、合作。总之，商务英语的文体决定了商务英语写作的基本原则;简洁-才能提高效益;准确-才能避免延误;完整-才能显示逻辑思考能力。

由于教育背景和工作经历的不同而写作风格各异，但他共同遵循的写作宗旨是明晰扼要，其商务文稿要力求开门见山，扣住主题，思路清楚，层次分明，内容具体而完整。现代商业写作做到这些还远远不够。要走出写作风格的误区:一是避免使用套话。二是少用大词多用小词。用简单的言词交流思想，使人感到亲切，书面语向口语化过渡。然而写作的口语化并不意味着要用俚语或行话，因为它们的用法是有局限性的，很难用得恰到好处，弄不好让人感觉随意无礼，容易产生费解和误解。时代的发展变化促使语言更新由繁到简，这不免引起一些人的抱怨，他们认为这是“稀释”了英语。竞争如此激烈的社会，人们惜时如金，那个人会愿意听您咬文嚼字，仔细去揣模字里行间的文学色彩，欣赏书面语措词如何地道。

由上可见，不同文体的英语语言有不同的使用标准、礼貌标准以及传达含义的约束化表达方式，只有了解和掌握现代商务英语词汇的文体特征和应遵循的要求，才能处理好对外业务往来中的各类商务写作，使相关业务顺利开展下去。

1.有很多同学早晨上学不吃早餐，这是一个不好的习惯，对身体有很大的危害。请根据提示写一篇短文，指出不吃早餐的危害。70个词左右。?

提示：1.不吃早餐对身体有害;2.不吃早餐会影响上午听课。

Every morning we

have to go to school very early, so many of us don’t have breakfast. It’s very

bad for our health. In the morning we usually have four classes. It’s a long

time before lunch. If we don’t eat anything for breakfast, we may feel hungry

and we can’t listen to the teacher carefully. We need energy very much while we

are growing. I really think that we should have a good breakfast.

2

. How to keep healthy

If we want to keep our

bodies healthy, we must have a good habit. We should get up and go to bed early

and sleep at least eight hours every day. Do more exercise, such as walking,

swimming, playing balls and so on. We should also eat healthy food——more fruit

and vegetables and less meat. If you don’t feel well, you’d better see a doctor

at once. And we should wash our hands before meals and drink enough boiled

water every day. It’s necessary for our health.

We should not throw

litter about, keep long fingernails and smoke etc. It’s also very important.

3.假如你的爸爸是个医生，曾参加了2003年的非典防治工作，虽然非典已经过去了，但是他对一家人的健康仍然很重视。请你写一篇60词左右的短文，讲一下只要预防得当，疾病并不可怕。

参考词汇：personal health个人健康 spit吐痰

overwork使……过于疲劳 food and drink饮食

Keeping healthy

3.My father is a doctor. In 2003,

he took an active part in the battle against SARS.

He said,“We don’t have

to be afraid of catching the illness. If we have good habits, we can keep the

illness away.”

My father and I like

running in the morning. We keep the windows open so that the air in the room is

clean and fresh. We wash our hands before meals. We have healthy food and

drink. We don’t spit here and there. He told us not to overwork because too

much work will make us tired and make it easy to get sick.

在今日全球化的经济环境下，有效地用英语(精品课)交流已经变得至关重要。

然而如何清晰地表达你的想法却是门大学问。太多时候人们只是简单地照抄他们眼中同事，尤其是上级写出来的“漂亮英语”。你每天都能在收件箱里看到很多例子——那些难懂的需要你读好多遍才能理解的邮件。

一个巨大的错误就是用一些不必要的单词和词组让你的文章变得冗长。你要牢记你写作的目的是为了更清晰地交流你的想法。

总是尽可能减少你句子中使用的字数，避免使用可以用更短的词代替的长词。以下是一些例子：

Instead of "prior to" use *before*

用“before”代替“prior to”

Instead of "subsequent" use *after*

用“after”代替“subsequent”

Instead of "in order to" use *to*

用“to”代替“in order to”

Instead of "in the event that" use *if*

用“if”代替“in the event that”

Instead of "with reference to" use *about*

用“about”代替“with the reference to”

Instead of "state of the art" use *latest*

用“latest”代替“state of the art”

Instead of "due to the fact that" use *since*

用“since”代替“due to the fact that”

Instead of "not later than 2pm" use *by 2pm*

用“by 2pm”代替“not later than 2pm”

Instead of "at the present time" use *now*

用“now”代替“at the present time”

同时也要记得文章有组织性。第一句话就要开门见山地点出你每一段要讲什么。除此之外，要控制你邮件的长度。没人想读一条长达10段的邮件。

通过使用简单的单词和易懂的词组，你就能最终提高你信息的清晰度。

1.商务文书写作的特点。提炼出商务文书以下的特点：

简明

正所谓“句中无余字，篇内无赘语”，“简明”是商务文书首要特点。

准确

而所谓“准确”，就是要求商务文书要做到“一字入公文，九牛拔不出”，不要像“关门闭户掩柴飞”这样的表达一样将同样一个意思重复三次。在意思清楚的前提下，商务文书写作应追求尽量用一段话、一句话甚至是一个词将核心意思表达出来。

朴实

所谓“朴实”，就是指在商务文书写作中不要去刻意地堆砌辞藻，一代文豪白居易尚且不这样做，我们就更不必在这个方面显示自己的实力和水平了。

庄重

所谓“庄重”，是指在商务文书中对整体风格的把握不要过于诙谐幽默，太多的玩笑会极大地影响文书的严肃性。

规范

商务文书写作在很多方面还具有规范性强的特点，其中标点符号的规范性就尤为重要，但是却往往被大家所忽视。

2. 商务文书写作的要素

商务文书写作有以下四个要素：

主旨

所谓“主旨”，就是指商务文书的中心思想，即作者所要表达的意思。就是应该对方看到该商务文书后产生作者所希望的感受和行动。在主旨方面，应该遵循“正确、务实、集中、鲜明”的原则。

材料

好的商务文书不是一蹴而就，需要围绕作者的主旨来收集很多相关方面的素材。在材料方面，应该遵循“收集要多、选择要严、使用要巧”的原则。

结构

好的商务文书还应该具有良好的结构，否则会导致在不应该浪费笔墨的地方花费很多不必要的时间，而需要去强调的内容则被相应的弱化。在结构方面，可以选择“篇段合一式、分层表达式、分条列项式”等方式。

语言

如果说主旨、材料以及结构构成了商务文书的骨骼，那么在其中行文的语言就是对其进行填充和丰富的血肉。在语言方面，应该做到“风格平直朴实庄重、表达规范准确简练”，最低要求也必须进行拼写检查以保证用词的准确。

1)We have (take) pleasure in informing you that......

兹欣告你方......

2)We have the pleasure of informing you that......

兹欣告你方.....

3)We are pleased (glad) to inform you that......

兹欣告你方......

4)Further to our letter of yesterday, we now have (the) pleasure in informing you that......

续谈我方昨日函, 现告你方......

5)We confirm telegrams/fax messages recently exchanged between us and are pleased to say that......

我方确认近来双方往来电报/传真,并欣告......

6)We confirm cables exchanged as per copies (cable confirmation) herewith attached.

我方确认往来电报,参见所附文本.

7)We learn from Messrs......that you are interested and well experienced in ......business, and would like to establish business relationship with us.

我方从...公司获悉,你方对...业务感兴趣且颇有经验,意欲与我方建立业务关系.

8)Although no communication has been exchanged between us for a long time, we trust that you are doing well in business.

虽然久未通讯,谅你方生意兴隆.

9)Although we have not heard from you for quite some time, we hope your business is progressing satisfactorily.

虽然好久没接到你方来信,谅业务进展顺利.

10)We have pleasure in sending you our catalog, which gives full information about our various products.

欣寄我方目录,提供我方各类产品的详细情况。

11)We are pleased to send you by parcel post a package containing...

很高兴寄你一邮包内装...

12)We have the pleasure in acknowledging the receipt of your letter dated...

欣获你方...月...日来信.

13)We acknowledge with thanks the receipt of your letter of...

谢谢你方...月...日来信.

14)We have duly received your letter of ...

刚刚收悉你方...月...日来信.

15)We thank you for your letter of ...contents of which have been noted.

谢谢你方...月...日来信,内容已悉.

16) Refering to your letter of ......we are pleased to ....

关于你方...月...日来信,我们很高兴...

17) Reverting to your letter of ...we wish to say that...

再洽你方...月...日来信,令通知...

18)In reply to your letter of ...,we...

兹复你方...月...日来函,我方...

19) We wish to refer to your letter of ...concerning

现复你方...月...日关于...的来信

20) In compliance with the request in your letter of ... we...

按你方...月...日来函要求,我方...

商务有文而成长，管理因案而规范

和说相比，写是更见真功夫的，也是要下更多功夫的。商务文案写作向来是让职场人士头疼的难事，也是很多稳健者、成功者、腾达者的强项优势。读了李玉珊老师的《商务文案写作》，很为如今的大学生高兴，为他们有了如此实用的职场实用工具而高兴，我相信青岛滨海学院的学生们就更是幸运了，因为和其他的读者相比，他们还能在李老师的课上感受到更生动的精彩与细节！ --- 国家商务策划师资质认证管理专家委员会副主任 万钧

第一章商务文案写作基础

学习目标

主要内容

本章小结

自学目标：了解商务文案的概念、作用、特点

掌握商务文案写作规范

了解商务文案写作的基本要素及思路

能力目标：自学《有限责任公司章程》，能够设立“模真”公司----×ד有限责任公司”。

正如前文所提到的，商务文书写作是很多人工作的一部分;而每个人工作首先都是有私心的，即工作首先是为了生存而不是为了做出贡献，然后再将私心通过公心来实现——公司或单位好，个人才可以好。因此，商务文书写作对于更好地完成大家的工作是非常重要的。

《福布斯》杂志的创始人——马尔克姆·福布斯曾经说“一封好的商务信函，可以让你得到一次面试的机会，帮助你摆脱困境，或者为你带来财富”。也就是说，写好商务文书在一定程度上能够给大家带来很大的经济利益。

【案例1】

单向沟通的表现

日常工作生活中有很多陷入单向沟通的例子，比如说短信。在一般情况下，无论对方是否想接收短信，只要手机开着他就会收到，并且往往根据他自己当时的心情去诠释短信的内容。而发送人的心情则通常难以得到传递，由此而引发不必要的误会和误解。

对于我们农村地区的学生来说，英语写作非常困难。尤其在每一次的英语考试中，英语写作题型总是必不可少的，小编收集了初中期末英语作文的写作技巧，欢迎阅读。

一、学生写作过程中出现的现状

1.词汇量太少

词汇是英语写作必不可少的基本要素，要写好一篇作文以表达自己的思想，必须以足够的词汇量为基础，但实际上大多数学生掌握的词汇量都达不到规定的要求，因而在写作时也就不能随心所欲地表达自己的思想。出现的问题往往有拼写错误，影响理解;词语误用，表达不准确;某一词语反复使用，语言表达缺乏变式，文章显得单调乏味;文章中出现大量“造词”，让人看了啼笑皆非等。

语法规则和句型句式是英语写作涉及的另一基本要素。学生英语写作中出现的“大错”又多半是由语法错误引起的，学生在写作中语法不规范、句子结构混乱、含义不清等情况屡见不鲜，Chinese English现象更是不乏其中，所以词汇量和语法问题是中学生英语写作时首先要解决的问题。

2.词汇错误较多

学生在写作的时候，中式英语Chinglish ：如There are many people would like to go on a vacation. I by bike to school every day. 2、词汇错误：错别字、近义词混淆、词性误用3、词组、句型使用不正确，缺乏重点句型的使用：如I spent one hour to read the book yesterday. 4、时态、语态、人称把握不正确(审题不正确)。思维模式总是先汉语，后转化为英语，可能他想到了句子该怎样写，句型也知道的，但却有个别单词不会。如：“对我来说学英语是困难的”这个句子可能他想到了，句子结构“it is+adj for sb to do sth”也知道，但里面的形容词difficult不会写，导致句子表达含糊，以至于整篇文章错词百出，面目全非。

3.写出的长句达不到表达效果

一般的英语应试作文，总会给出汉语提示，学生写作也是从提示上入手，有的提示意思较长，所以学生写的时候会直接翻译，但对太长的句子又没有驾驭的能力，导致整个句子错误。

4.听力较弱影响写作能力

我们所面临的是一群农村学生，他们没有特别好的条件练习听力，每次的练习时间仅仅是每节英语课上，听听力的时间是在太少。有位作家说过：“不写没有读过的语言，不读没有说

的语言，不说没有听过的语言”。很明显，通过听的渠道获得语言信息及语言感受在英语学习中基础的基础。听不来也就写不上。

5.单词书写不规范，卷面书写较乱

对于大多数学生来说，格式、大小写、标点，书写不规范：句首字母大写不注意，使用从句时不会使用标点、大小写等)。如：After he went back home. He cooked supper.，考试时把单词写整齐的很少，学生普遍认为只要把单词写正确就可以得分，虽然觉得自己写的作文还可以，但卷子发下之后却没有得到期望的分数，而有的同学写作能力较差但书写整齐，写作得分也不是很低。

二、提高写作的方法

1.词汇的积累

初中学生在阅读理方面最大的障碍就是词汇量的缺乏，而扩大词汇量绝非死记硬背就能做到。最有效的方法就是大量接触各种不同体裁的英语文章，利用“在句中记，在文中记”的方法来积累词汇。因此我们指导学生依据英语报刊的特点，按栏目、话题、题材、体裁归类收集常用词，将出现频率较高的常用词汇积累到单词本子上，查字典写例句，初步学会这些单词的运用，放在身边，利用零散时间反复记忆，加强印象。

同时拟定时以单选、完型、阅读等形式考察学生对这些单词的掌握情况，通过测试和竞赛的方式进一步激发大家学习词汇的热情。不过，由于课程的时间安排问题，测试的工作开展较少，这也是实验工作中的一个不足。

2.熟练记住单词

( 1.) 巩固单词拼写，培养组句能力。 词汇匮乏是妨碍英语写作的最大障碍之一，有话想说，无词可写是大部分学生的苦恼。因此，我要求学生坚持每天听写、默写、循环记忆单词，掌握巩固词汇。还要求学生给出与单词有关的同义、近义、反义和词形相似的词，使词汇量得到最大限度的复现。如：反义词appear/disappear, crowded/uncrowded, polite/impolite/rude. 词形相似的词except/expect, chance/change/challenge. 还以某一词为中心，写出该词的不同形式或词性，组成典型的句型，从而不断丰富词汇和句型。如拼写单词die 时，不但要写出其过去式过去分词died，而且要写出其他词性(death, dead, dying), 再分别组句，如：The old man died two years ago. He has been dead for two years. His death made his dog very sad. It is dying.又如写到易混淆的词pay, spend, cost, take 时，可以多种方式表达句意。He paid 20 yuan for the book. He spent 20 yuan on the book. He spent 20 yuan buying the book. The book cost him 20 yuan. It takes him 20 minutes to read the book every day.等等。这样,通过大量的词汇练习不仅仅能有效地积累词汇，还为组句打下了基础，同时还能训练学生的发散性思维和总结、归纳、比较的能力，为学生正确使用词句奠定了良好的基础。以上这些机械操练虽然枯燥，但很有必要，它是能力培养的基础。在词句落实的基础上，可向学生提出稍高的要求，如写出高质量的句子： What a happy family I have ! (I have a happy family.) The story is so interesting that everyone likes it.( The story is very interesting. Everyone likes it. ) He didn’t come to school, because he was ill. (He was ill. He didn’t come to school.) I am good at not only English but also math.(I am good at English and I am good at math ，too. )( 2、) 阅读背诵精彩段落，围绕单元话题设计书面表达。 阅读是写作的 熟练记住每一话题的单词。熟记单词后让他们能够熟练的运用，能够把重点单词用来造句。然后熟记词组，特别是能够熟练的运用词组，能够用词组熟练造句。用词组和单词连成简单句，只要学生将句子表达清楚，语意连贯，就是一篇好的英语文章。

3.熟练使用简单句

简单句对学生来说相对好掌握些，可以要求学生们能够熟练划分主语、谓语、宾语。 正确掌握并列连词andbutor等词。在写作中要求学生不能随意发挥，也不能逐字逐句的翻译所给的文章，要求学生能抓住题中所给的条件，只要考生能将题中所给的要点全部表达清楚，而没有遗漏，在写作中并且注意到语言的连贯，那么就是一篇很好的英语文章。

4.加强听力训练，促进写作

目前英语听力教材使用的具体做法是：事先提出每课生词，教师领读几遍。排除生词障碍后，第一遍学生主让学生在课后反复听课文内容，并逐字逐句写下。每周星期五布置，星期一用课堂时间，教师将该文念一、二遍，让学生听写，教师收上来查阅，加以评讲。通过这种训练，提高学生的听力水平和表达能力。

5.书写规范，促进写作

关于书写的卷面整洁与否，字体如何，是老生常谈话题。可是由于印象分数的一分半分之差，很可能影响一生。在此处丢分纯属不值得，这也是笔者把它放在第一位的原因。在教学过程中，应坚持要求学生书写规范，写好匀笔斜体行书，注意连写，以及文面美观。可以采用出专刊的形式，让全班同学都参加英语书法评比，从而激发学生练习英语书写的兴趣，养成良好的书写习惯。

综上所述，在英语写作中听、说、读、写应同步发展。写作是一种语言输出形式，只有语言输入大于语言输出，语言输出才有可能。英语写作训练作为英语综合能力训练之一，是与英语的听说读是不可分割的，它们是相互影响、相互作用的有机统一体，必须注重听、说、读、写能力的同步发展。

比如笔者实施多年的“五分钟课前训练”：在上正课前五分钟里，要学生用英语讲述一个故事(积累素材);或者课前朗读一篇短小精悍的文章，让大家课后模仿;或者就大家平时关心的话题写一个发言稿或演讲稿进行课前发言;或者让学生自立主题，围绕自己喜欢的主题写一段话。这种课前训练取得了很好的效果。

美国作家舒伯特指出:“Reading is writing”，即：阅读能够促进写作，因为对学生而言,他们对生活的体验、对人生的认识大多是从书本上获得，从大量的阅读中获取的，阅读不仅能帮助学生积累思想,也能帮助他们积累语言素材。“You ought to read very carefully. Not only very carefully，but also aloud，and that again and again till you know the passage by heart and write it as if it were your own.” 这就清楚地说明了熟读成诵对写作是多么重要。所以要想写出好文章,就必须大量读书，它是写作的基础。

阅读对写作固然重要，但其它形式写作训练同样不可忽视，英语写作实践是英语写作理论转化为写作能力的“中介”。英语写作要突出实践，正如学习游泳一样，写作的能力是练出来的。课外练笔是课堂写作训练最有益的补充，因为课堂时间有限，仅靠课堂写作训练培养学生的写作能力是不够的。作文不是“学”出来的，而是“写”出来的。学生必须进行大量的写作练习才能掌握并且灵活运用各种写作技能，而且写作技能只有在不断写作的过程中才能逐步得到提高和完善。

此外,学生的英语语言意识和英语思维能力的培养也需要大量的练习。可见,课外练笔非常必要，应该给予重视。课外练笔的形式多种多样，可采用让学生写英语日记、写英语周记，教师也可有意识地给学生提供一些尽量贴近生活的时尚话题，如奥运会、环境保护等，让学生在课外习作。

1.I hate hiking and Im not into classical music.

2.I surf the Internet all the time and I like playing computer games.

3.Rock music is OK, and so is skiing.

4.Chuck is a businessman who is always so busy that he has little time for his friends.

5.One day Chuck is on a flight across the Pacific Ocean when suddenly his plane crashes.

6.He realizes that he hasn’t been a very good friend because he has always been thinking about himself.

7.Chuck learns that we need friends to share happiness and sorrow, and that it is important to have someone to care about.

8.When he makes friends with Wilson, he understand that friendship is about feelings and that we must give as much as we take.

9.The lesson we can learn from Chuck and all the others who have unusual friends is that friends are teachers.

10.I found the bathroom, but I didn’t find what I was looking for.

11.Don’t forget to buy me some ketchup on your way back.

12.There are more than 42 countries where the majority of the people speak English.

13.In total, for more than 375 million people English is their mother tongue.

14.In China students learn English at school as a foreign language, except for those in Hong Kong, where many people speak English as a first or a second language.

15.In only fifty years, English has developed into the language most widely spoken and used in the world.

16.With so many people communicating in English every day ,it will become more and more important to have a good knowledge of English.

17.For a long time the language in America stayed the same, while the language in England changed.

18.In the same way Americans still use the expression “I guess “(meaning “I think”),just as the British did 300 years ago.

19.At the same time, British English and American English started borrowing words from other languages ,ending up with different words.

20.Except for these differences in spelling, written English is more or less the same in both British and American English.

21.However,most of the time people from the two countries do not have any difficulty in understanding each other.

22.Many people travel because they want to see other countries and visit places that are famous, interesting or beautiful.

23.Many of today’s travelers are looking for an unusual experience and adventure travel is becoming more and more popular.

24.Instead of spending your vacation on a bus, in a hotel or sitting on the beach, you may want to try hiking.

25.Hiking is fun and exciting, but you shouldn’t forget safety.

26.A raft is a small boat that you can use to paddle down rivers and streams.

27.If you want a normal rafting trip, choose a quiet stream or river that is wide and has few fallen trees or rocks.

28.The name “whitewater “comes from the fact that the water in these streams and rivers looks white when it moves quickly.

29.As with hiking ,you should always think about your safety and wear good clothes.

30.Jane and Betty are going on separate holidays in a few days’ time.

31.When are you off to Guangzhou?

32.My plane leaves at seven, so I think we’ll take a taxi.

33.See you when I get back.

34.The next moment the first wave swept her down, swallowing the garden.

35.Now ,the water, which was cold as ice and flowed faster than a river, was above her knees.

36.Jeff and Flora looked into each other’s face with a look of fright.

37.Flora,whose beautiful hair and dress were all cold and wet, started crying.

38.Tree after tree went down, cut down by the water, which must have been three meters deep.

39.The garden that was once so beautiful was completely destroyed, swept away by the wild water.

40.I found some photos of interesting places which were not too far away from Chengdu.

41.He told me that I could go on a two-day trip to Leshan and Emei, which wasn’t too expensive.

42.First,we went to Leshan, where we climbed all the way up the mountain to see the Buddha.

43.Looking up at the large head and down at the large feet makes you feel so small.

44.Wei Bin took photos of us standing in front of the Buddha.

45.Steven Spielberg, whose mother was a music teacher, was born in 1946 in a small town in America.

46.In 1959 Spielberg won a prize for a film which he made when he was thirteen years old.

47.The reason why he could not go there was that his grades were too low.

48.Here he worked on a short film, which won him a job as the youngest film director in the world.

49.This was the moment when Spieberg’s career really took off.

50.It is about a big white shark that attacks swimmers who are spending their holidays in a small village by the sea.

一、思路的含义 二、商务文案写作的常用思路

思路是思维活动的运行轨迹，文案的思路，就是构思文案时，作者有规律、有条理、有方向、连贯的思维过程的“路线”。

二、商务文案写作的常用思路

（一）归纳和演绎思路：归纳(induction)和演绎(deduction)推理是比较常见的推理形式。归纳推理是从具体的前提过渡到一般性的结论的推理。它有两种功能，一是概括一般情况，二是推测将来结果，其结论都超越了前提的范围。而演绎推量则正好相反，它是从一般性的前提过渡到具体结论的推理，其结论没有超越前提的范围。

（二）因果思路 （三）比较思路

（四）递进思路 ：递进思路是运用递进思维方法形成的一种文章思路.递进思维是认识事物或事理由浅入深、由表及里、由低到高、由小到大、由轻到重,层层递进、循序渐进、逐步深入的一种思维方法.运用这种方法,可以深入清晰地阐释某些比较复杂的事理,说明某些比较复杂的关系,有助于深刻认识事物的本质属性,使文章有一定深度.一些说理性较强的公务文书常循此法形成文章思路:或者是认识问题由浅入深层层推进,或者从提出问题到分析问题到解决问题.例如的调查报告就按以下思路写成:××县农村文化活动设施量少质差→"文化饥饿症"带来农村精神文明滑坡→文化活动量少质差的主要原因→采取有力措施重视农村文化活动阵地建设.……

（五）总分思路 ：“总分”是一种高度概括的简略说法，说的是文章先“总”写——总提式地写，总括式地写，总揽式地写，总说式地写；然后再分写——分角度地写，分线条地写，

分细节地写，分要点式地写；然后或再总结一下，或者自然收尾。

“总分”思路较多地运用于议论文、说明文，所以当我们阅读此类文体的文章的时候，要多用“总分”二字去分析

本章简单介绍了商务文案写作的基本内容，包括商务文案的概念、作用特点及写作规范；商务文案写作的基本要求和思路。

第二章 商务行政公文

学习目标 主要内容 本章小结

第一节 商务行政公文概述 第二节 决定批复第三节 通知 公告第四节 请示报告 第五节 函 会议纪要

一、商务行政公文的概念

商务行政公文是商务组织机构在商务活动中进行行政管理时使用的文案。在商务组织的行政管理活动中各级管理机关的意图，政令都要靠行政公文传达、布置、安排、实施。商务行政公文是实施商务组织管理意图的工具。

二、商务行政公文的特点

1．决策性。

2．指挥性。

3．全局性。

三、商务行政公文的种类

1．决定。2．批复。3．通知。4．公告。5．请示。6．报告。7．函。8．会议纪要。

四、商务行政公文的行文关系

1．上行文：指下级机关向所属上级机关的发文，如请示、报告。

2. 下行文：是上级机关向所属的下级机关的行文。

3. 平行文：平行文是相互没有隶属关系的同级机关或者不属同一系统的机关之间的行文。这是不分系统、 级别、地区、性质的机关之间的行文。机关之间需要彼此联系工作、沟通情况时，可以使用函、 知照性通知等文种。

五、商务行政公文格式

（一）文头

1．秘密等级。2．发文机关标识。3．发文字号。

二）主体

1．标题。2．主送机关。3．正文。4．用印。５．附件。6．成文日期。7．附注。

（三）文尾

1．主题词。2．抄送机关。3．印发机关和印发日期。

第二节 决定 批复

一、决定

决定是商务组织决策层用于对重要事项或者重大行动做出安排，奖惩所属部门及人员，变更或者撤销对下级不适当的处理事项的公文。

二、决定的写作方法

1．标题2．主送机关 3．正文

（1）前言（2）主体（3）结尾4．落款

东海xx发动机有限责任公司关于表彰2005年度先进集体的决定

公司属各部门：

2005年是公司调整发展战略，迎接新的挑战，全面实现二次创业目标的关键一年。在市场环境恶化，配套产品销量大幅下降，原材料价格大幅上涨，经营极其困难的情况下，各单位认真贯彻落实公司年度工作会议精神，上下团结一心，奋发进取，求真务实，开拓创新，各方面工作有序推进，为公司改革、发展、稳定做出了积极贡献，涌现出了一批先进集体。经基层部门推荐，公司研究，现决定对先进集体予以表彰。

一、授予下列单位为生产经营管理先进单位：

销售部、生产部

二、授予下列单位为现场管理先进单位：

离合器二车间、成品仓储科

三、授予产品科“系列飞轮齿环开发项目”研发组特等功称号。

希望受表彰的先进集体要继续发扬成绩，戒骄戒躁，更好地发挥先进模范作用，为公司的发展再立新功。

东海xx发动机有限责任公司二00五年一月四日

三、批复：是上级机关用于答复下级机关的请示事项的公文。

四、 批复的写作方法

1．标题由发文机关全称、事项、文种组成。

2．主送机关批复的主送机关为直属下级机关，即向本机关发出请示的机关。

3．正文

（1）前言写明下级机关请示的事由、事项和承启语。

（2）主体写清答复的具体意见、依据。

4．落款写明发文机关全称和成文时间。

关于同意XX玻璃有限责任公司

浮法玻璃生产线项目进行试生产的批复

XX玻璃有限责任公司:

你公司关于申请《XX玻璃有限责任公司浮法玻璃生产线项目》进行试生产的报告，由山东省环保局转交我局办理，根据省环保局的意见，我局建设项目处进行了现场检查。经检查，认为其生产工序中的除尘设备，含油污水处理设施及生活污水处理和流量计量设备均已安装调试，经青岛市环境监测站监测结果表明，你公司的废水、粉尘、噪声等有关指标大部分符合国家的有关标准。经研究同意你公司试生产。要求在试生产期间，对其不符合国家有关规定的窑炉及含油污水调试部分进行改造完善。试生产正常后，申报国家环保局正式办理该项目的竣工验收手续。

青岛市环境保护局一九九七年三月二十日

第三节 通知 公告

一、通知

通知是上级机关用于传达要求下级部门办理；需要有关单位周知或者共同执行的事项的公文。

二、通知的写作方法

1．标题

2．主送机关3．正文

（1）前言 （2）主体 （3）结尾 4．落款

厦门xx电子有限责任公司

关于举行公司文化节的通知

公司属各部门：

为了贯彻中共中央关于“构建和谐社会，共创和平家园”的方针，提高全体员工的文化素养，丰富员工的业余文化生活，公司决定于9月26日至9月30日举办2006年度文化节。

现将有关事宜通知如下：

一、文化节活动项目。舞蹈表演、卡拉OK比赛、书法绘画展、棋类比赛。

二、 各部门组织筹备工作。要加强宣传力度，动员广大员工积极参与，确保文化节如期顺利举行。同时做好报名及选拔上报工作。具体要求如下：

（一）节目选报标准：

1．舞蹈表演。民族舞、现代舞、街舞等类型均可。部门选送节目不超过三个。

2．卡拉OK比赛。参赛歌曲要积极、健康，曲风不限。部门选送参赛人员不超过三人。

3．书法绘画展。参展作品主题要围绕“庆祝建国五十七周年”这一主题。毛笔书法作品规格:60×80cm；硬笔书法作品规格：30×60cm；绘画作品规格：80×80cm。部门选送作品不超过五幅。

4．棋类比赛。包括象棋、军棋和围棋。各部门选送一支参赛队。

（二）节目选拔时间：各部门9月16日至9月20日选定参赛人员及节目。

三、文化节奖项设置：奖项按节目类型设置为：

特等奖一名、一等奖一名、二等奖五名、三等奖十名、优秀奖十五名。

四、文化节节目上报事宜：

时间：2006年9月21日至22日。

地点：综合管理部文化节组委会，行政楼1202室。

联系人：张敏

电话： XXXXXX

厦门xx电子有限责任公司二00六年九月十五日

三、公告

公告是用于向社会有关方面公布应当遵循或者周知的重大事项的公文。

四、公告的写作方法

1．标题

2．主送机关 3．正文

（1）前言（2）主体（3）结尾

一basic rules (写作规则)

1.信息提取—找全信息2.信息加工–- 重组信息 （适当的加入细节）

3.列提纲—确定句式，关联词，过渡词，较高级的句型和词汇

方法一:善用词汇 甚至善用高级词汇

A.They listened to the music on the beach.

B .They enjoyed the music on the beach.

A I wish you can help me.

B I’m looking forward to your help.

A They arrived early.

B They arrived as early as they could.

A His dog was saved at last. He was very surprised.

B To his surprise, his dog was saved at last.

A I think learning English is interesting.

B I find it really fun to learn English .

A We should protect the environment.

B It’s our duty to protect the environment.

方法二:活用多种句型

A She is very young.

She can’t carry the heavy box.

B She is too young to carry the heavy box.

C She is so young that she can’t carry the …

D She is not old enough to carry the…

表示并列或递进: and, as well as, both…and, what’s more not only…but also, neither…nor

2.表示选择: or, either…or

3.表示转折: but,however,although hough,after all,anyway

4.表示因果: because, so, therefore,since,for,as a result

5.表示条件: if , unless

6.表示对比: instead, not…but, while, in the same way, on the one hand…on the other hand

7.表示解释: for example, for instance, such as, that is to say, in other words,to tell the truth

8.表示顺序: to begin with, firstly, first (of all), second(ly), next, later, since then, from then on, finally, in the end

9.表示强调: also, besides, especially, actually, in fact

10.表示结论: all in all, altogether, in a word, generally speaking, in short

用恰当的连词，连接下面各句。

How do people spend their vacationWe made a survey and here is our report.

According to it, a lot of people travel. And some people stay at home. They watch TV or surf the Internet. Also some other people visit friends or parents. However, a few people work. Come and enjoy your vacation. People who relax well work well.

增加连接词：How do people spend their vacationWe made a survey and here is our report.According to it, a lot of people travel. And some people stay at home. They watch TV or surf the Internet. Also some other people visit friends or parents. However, a few people work. Come and enjoy your vacation. People who relax well work well.

美文赏析： We interviewed people about the ways to spend the vacation and here is our report. According to it, most people choose to travel to get away from the busy world during the holidays. Then some people like to stay at home, watching TV or surfing the Internet to have a good rest. And to

visit friends or parents also makes them relaxed. However, a few people have to work. Come and enjoy your vacation. People who relax well work well.

增加谚语后的效果。

According to it, most people choose to travel to get away from the busy world during the holidays. Then some people like to stay at home, watching TV or surfing the Internet to have a good rest. However, a few people have to work. As the saying goes, ―All work and no play makes Jack a dull boy.‖ Come and enjoy your vacation. People who relax well work well.

谚语总结：

However, a few people have to work. ____________________________________________

As the saying goes, “All work and no play makes____________________________________________

Jack a dull boy.” Come and enjoy your vacation. People____________________________________________

who relax well work well. ____________________________________________

方法四:妙用引文和例子（多用于―第二段‖）

We teenagers should do what we can to protect the environment and save the earth.For example, we can use recyclable bags instead of plastic bags, stop using napkins, plant more trees and save water and energy.

I often help my parents do housework, such as washing dishes, folding the clothes, taking out the trash and so on.

方法五 结尾：提出倡议或号召

Let’s …

Do it now ! / Don’t do it again!

As students, we should start from ourselves.

Don’t wait. Join us now!

Start to join us now!

Don’t put it off! Become a volunteer today!

How amazing! I can’t wait!

Save animals! Save Ourselves! Save our planet!

Don’t hesitate(犹豫). It will be great fun!

怎样保护动物的优美语句

1. we shouldn’t eat wild animals.We should keep them away from our dinner. In this way,there will not be wild animals on sale. I think the hunters and killers will become fewer and fewer.

2 We need to protect animals better.We should give them fresh water to drink.We should make the forests bigger for animals in danger to live in.We should advice people not to kill animals beacause they are our friends!

3 we should protect the environment.We should stop people from cutting trees down. Without trees, wild animals will lose their home. And we will lose our animal friends. All of us should try our best to protect animals.

有关音乐的优美语句

1. Almost everyone is fond of music.I am a music lover.

2. Listening to music is a hobby in my life.

3.Listening to music will make me feel relaxed.

4.Whenever I feel sad, I can just turn on the radio and listen to some music.

5.Music can cheer me up when I am sad.

6.feelings of country people. Pop music can make us excited and happy.

7.I am willing to share their happiness and trouble. 8.Music comes from the heart and flows into the heart.

9.Music is a kind of language that all the people in the world can understand it

[如何写好初一期末英语作文分析